Making Nice

Want to know what really works to influence people? Making nice. That’s it in a nutshell. Instead of meeting with your clients to do the talk and sell hustle, why not just take them out to breakfast or lunch — and leave the business presentation back at the office. Getting to know your prospective client, building trust and a friendly relationship is a smart way to do business.

I can hear you now — who has time for that these days? If you are going to be successful you must make the time to get to know your prospects and clients as friends and partners. Be like a farmer sowing seeds.

When you leave your breakfast or lunch meeting ask if you may contact your client in the future. If he or she agrees, great. Make that business meeting online, rather than face to face, and you’ll make up the time you ‘wasted’ by not talking business at breakfast!